MTV’s Lifetime Achievement Award (Video Music Awards (VMA), has been tipped to go to popular music diva, Rihanna, Reuters reports.
The award is to take place on Aug. 28 in New York.
She shall be joining the likes of Kanye West, Madonna and Beyonce who achieved the feat in previous shows.
The Michael Jackson Video Vanguard award is the highest honour in the video music industry, and reflects an artist’s impact on music, pop culture, fashion, film and philanthropy.
Rihanna, 28, has won the coveted video of the year at the MTV ceremony twice and is an eight-time Grammy winner with more than 61 million albums sold. The “Umbrella’’ singer also set up the Clara Lionel Foundation, which works to improve health and cultural services in her home of Barbados and beyond. Rihanna will perform at the ceremony, where she was nominated for four VMA’s for her song “Work’’ with Canadian rapper Drake.
She was also nominated for her collaboration with Calvin Harris on “This is what you came for’’. West, a rap musician, won the Vanguard award in 2015 and other previous winners including Michael Jackson, Britney Spears and Justin Timberlake.